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ShowBiz Pizza Place
Date EstablishedLocation1978California
Description
ShowBiz Pizza Place, often shortened to ShowBiz Pizza was a family entertainment center and restaurant pizza chain founded in 1980 by Robert L. Brock and Aaron Fechter. Atari co-founder Nolan Bushnell, decided to launch the first arcade-oriented, family restaurant with animatronics. Bushnell's idea was to attract customer by way of arcade games and in 1977, Atari opened the first Chuck E. Cheese's Pizza Time Theatre in San Jose, CA. and in 1978, Bushnell purchased the Pizza Time restaurant, creating a new brand, Pizza Time Theatre Inc. In 1984, Chuck E. Cheese's Pizza Time Theatre filed for Chapter 11 bankruptcy, and was bought by ShowBiz parent company Brock Hotel Corp. After both companies merged, it was rebranded ShowBiz Pizza Time, Inc. but maintained separate entities. In 1989, ShowBiz Pizza Time was rebranded as Chuck E. Cheese's, effectively ending the "ShowBiz Pizza" brand.
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Cruising through many states of America, remnants of eateries of the past can still be found. Travel back to a stage in time with me to rekindle the memories of food franchises and the lost cuisine of bygone days. We can remember the presence of these dining experiences in their heyday long ago, but still etched in moments and recollections.
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